Using WhatsApp As a Customer Support Tool for your Buisiness.

WhatsApp can be used in a variety of ways to offer customer care.

 min. read
February 1, 2023
 Using WhatsApp As a Customer Support Tool for your Buisiness.

WhatsApp Business was launched with the very intention of making it easy to connect with your customers personally. That's why we believe that WhatsApp for customer support is the way ahead!

"Treat every interaction with a consumer as a chance to strengthen your relationship with them."
In contrast to more established communication methods like emails, Whatsapp is a beautiful platform for customer service. In actuality, 80% of adults concur that messaging is a quick and straightforward approach to getting in touch with a company. This is so that WhatsApp may encourage a more intimate connection through "chatting."

Why not utilize this channel when 96% of customers say that a brand's customer service is of the utmost importance to them?

Let's talk about it in detail.

How can you provide customer assistance using the WhatsApp Business API ?

WhatsApp can be used in a variety of ways to offer customer care. But we're here to give examples based on top companies' strategies.

Respond to typical consumer inquiries

When a customer contacts a company with a question, they anticipate a prompt response. For instance, when a customer wants help locating your store's sizing chart or choosing the appropriate product size for themselves! You can instantly respond to them through one-on-one chat using WhatsApp.
You can also set up automation to deal with most of these incoming questions using clever WhatsApp marketing solutions like BotSpace.

Collect feedback

Whether or not a customer has made a purchase from you, feedback plays a significant role in how they perceive your business. With WhatsApp customer care, you can also utilize the chat to gather opinions and recommendations of your services or products, learning more about what customers are expecting from you.

Send status updates

An essential component of excellent customer service is keeping clients informed about the progress of their orders. Customers can be informed via WhatsApp of the precise status of their orders and other important details.

Share notifications instantly

Customers are more likely to read communications posted on WhatsApp than they are to read messages sent through more conventional channels like email. Due to the instantaneous delivery of notifications and reminders sent via this software, they can be quite helpful. You may send anything in a matter of seconds, including bills, appointment reminders, and order updates.

Highlight products and services

In order to simply send information to consumers when they contact you for help, WhatsApp Business enables you to develop a catalog of your items.

Scale customer communication

You can send mass messages to a lot of individuals via WhatsApp broadcasts. Furthermore, you can improve your customer communication by using media files like photographs, movies, and GIFs, among many others.

What benefits come with using WhatsApp Business API for customer support ?

In addition to the fact that the majority of us use WhatsApp for daily communication, here are a few other benefits for your business from having WhatsApp customer care.

Massive reach

With more than 2 billion active users each month, WhatsApp is the most popular messaging service. Therefore, it's highly likely that a customer you wish to work with already uses the app!

Easy and fast

Customers frequently have WhatsApp installed on their phones and are constantly searching for fresh messages. Consider how many times you use this app each day to send, receive, and open messages.

Stay organized

The use of labels makes it simple to arrange your contacts or chats and make it simple to locate them later.

Quick messages with saved templates

Save and reuse your WhatsApp business message templates so you can quickly respond to frequently requested questions. Here you may get all the WhatsApp marketing templates you require.

Automate conversations

By sending out automated business notifications, you can interact with your clients at every stage of the purchasing process. From sending out automatic WhatsApp messages in response to a customer's behavior (or lack thereof!) With the aid of BotSpace rich media templates (pictures, videos, and PDFs) and interactive features like CTA / Quick Reply Buttons, you can expand your business more quickly using the WhatsApp Business API.

For your WhatsApp Business account, is it possible to have more than one admin?

Managing all of your customers from a single WhatsApp Business account is not a simple undertaking. To provide exceptional customer service, you'll need a team of corporate reps.

Occasionally, a real person must step in to continue the conversation because some consumer inquiries cannot be resolved solely by automation. If just one person has access to the WhatsApp business account, getting prompt answers to these questions can become a nuisance.

How do you handle the huge volume of incoming customer queries, then?

When using the WhatsApp Business API, it is helpful to have a common team mailbox.
Your entire team can monitor all customer messages on a single dashboard thanks to WhatsApp's multi-device capability. They will be able to respond to numerous user inquiries at once, and all of their responses will look to have come from the same WhatsApp Business account.

With unlimited team member logins, the shared team inbox enables you to bring your entire team on board. Having all of your customer discussions in one place on a single dashboard makes it simple to manage, track, and respond to messages when you're on the move.

Read :

Boost your customer service using BotSpace and WhatsApp Business API.

WhatsApp offers encrypted one-to-one conversations. This will significantly improve the effectiveness of your customer care strategy. You ought to think about including it in your customer service right away.