How IPADE enhanced outreach through WhatsApp automation with BotSpace

With Alicent P, IPADE Business School

Faster communication
60%
Reduction in manual follow-up
45%
Increased efficiency
Company

IPADE Business School

https://www.ipade.mx/en/
Headquarters

Mexico

Industry
Education Management
Key features used
Template Messaging
Broadcasting
Inbox
Meet IPADE

IPADE is one of Latin America's premier business schools, providing executive education and leadership programs to business professionals. With a strong reputation and a wide alumni network, timely communication is critical to maintaining engagement and enrollment momentum.

But as the number of ongoing conversations increased, their team needed a more efficient way to deliver updates—without losing personalization.

The Challenge: Scaling personalized communication across audiences

From prospective applicants to alumni, IPADE handles high volumes of messages related to sessions, events, and application updates. Their traditional messaging methods were time-consuming and inefficient, especially for mass outreach.

The challenge was clear: How to scale communication efforts while keeping the user experience simple and efficient?

The Solution: A user-friendly platform with powerful automation

With BotSpace, IPADE introduced WhatsApp automation that allowed them to broadcast messages to large segments in just a few clicks. The intuitive green-and-white interface made it easy for the internal team to adopt and manage campaigns without training overhead.

Whether it was for program reminders, event invites, or alumni updates, IPADE could now communicate quickly, clearly, and consistently.

Results: Better communication, easier workflows, and faster execution

With BotSpace, IPADE’s team achieved:

  • 4× faster messaging for bulk outreach like events and reminders
  • 60% reduction in manual work, thanks to automation
  • Improved adoption, driven by a clean, user-friendly interface
  • More effective outreach, especially for busy professionals and alumni
“I personally liked the green and white user-friendly interface of BotSpace. With automated bots, it has become possible to send mass WhatsApp messages.”
Alicent P, IPADE